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From a single brochure to an entire website, I have the skills
to develop an effective marketing plan for your company. My
unique journalism graphics training combines both marketing and graphic design skills. My design degree from Ball State University
focuses on effective visual communication through writing, editing,
and design. I've included design samples
from both print and online work.
I take pride in producing This is a direct mail set that I designed for Aramark Corporation, which handled foodservice operations at Ball State University's student center. Previously they mailed a photocopied newsletter that yielded no results. Rather than try to market fast food through a newsletter, I opted for a glossy coupon mailer and follow-up postcards. The mailings were targeted to students who lived within walking distance and employees in the adjoining administration buildings. As a result, student traffic and sales in the food court increased by a more than a third. |
